our story

The Origin Story: Holly’s memories of Italian family dinners, her grandfather's immigration journey, and her vision of recreating that warmth and community.


The idea for di Rizzo started with a simple memory: Holly’s weekly family dinner table, surrounded by loved ones, savoring moments that would become cherished memories. Her family’s Italian roots ran deep, shaped by her grandfather’s immigration journey to the U.S., where he worked tirelessly to build a life grounded in togetherness and tradition.

Inspired by the versatile Piaggio Ape, a symbol of Italian craftsmanship, Holly set out to design a mobile bar that could bring people together just as her family dinners had. di Rizzo is a celebration on wheels, combining heritage with a warm, welcoming experience – wherever it goes, it creates a space for connections, laughter, and shared memories.


With Di Rizzo, it’s more than just drinks – it’s about
gathering, sharing stories, and creating memories.